Exclusivity Model

BAM is a closed network: seven media partners, each with category exclusivity.
Localize your message and test creative—without competing clutter.

Membership Structure (No à-la-carte buys)

• Seven Media Partners: We allocate 7 exclusive categories across the network.
• Category Exclusivity: One partner per category, guaranteed.
• Annual Membership: Fixed inventory and priority placement across approved events.
• Creative Flexibility: Swap messages by market, date, or event type; run A/B tests.
• No Spot Resale / No Single-event Buys: This is a network membership, not piecemeal media.

Why BAM

Own the moment. Your category, your lane—no shoulder-to-shoulder with rivals.
Context that works. Eyes-up dwell time at hometown events.
Measurement that matters. Time-stamped delivery, engagement rates, event logs.

What You Get

• Network Access: Priority presence at curated, high-dwell events (farmers markets, concerts, boat shows, art walks, parks & rec).
• Delivery: High-frequency loops engineered for short, repeatable exposures.
• Analytics: Aggregate crowd estimates, demographic data, dwell proxies, QR scans, geo/time breakdowns.
• Optimization: Flight tuning and make-good if an event under-delivers.
• Brand Safety: Permits, ADA-aware placement, brightness controls, and on-site ops.

Measurement & Reporting

• Exposure Windows: Time-stamped intervals your creative ran.
• Crowd & Dwell: Aggregate counts; no facial ID; no PII.
• Engagement: QR scans, scan-through rate, event/location/time views.
• Learning Loops: Structured A/B testing by market, creative, or offer.

Creative Guardrails

• Length: :06–:15; continuous motion.
• Design: Bold type, high contrast, ≤10 words per frame.
• CTA: Always include QR or short URL.
• Formats: MP4 (1080p/4K), H.264, 30fps; static PNG supported.
• Audio: Visual-first; directional audio only where permitted.
Buttons: Download Spec Sheet • Sample Report (PDF)

Example Plays

• National offer, local proof: One national CTA with city-specific QR.
• Retail push: “Nearest store” locator handoff after scan.
• Launch cadence: Tease → reveal → offer across a month of events.
• Data capture: Opt-in lead form with incentive.

FAQs

Q: Can we buy one event or one market only?
A: No. BAM operates on an annual, category-exclusive membership for seven partners.

Q: Can we customize by city or event?
A: Yes—messaging can be localized, and you can run controlled A/B tests.

Q: What if attendance is low?
A: We rebalance flights and apply make-goods to meet delivery goals.

Q: Do you collect personal data?
A: Only via opt-in QR. Crowd analytics are aggregate; no facial ID.

Q: How fast can we launch?
A: Typically 2–3 weeks from creative approval; rush options available.

WHY CHOOSE BAM

Advertising has changed and its time you change with it.

Reclaim Over 70% of Audiences Lost to Traditional Media

BAM’s mobile digital screens allow you to recapture these lost impressions by placing your message directly where people are—high-traffic streets, venues, and events.

Hyper-Targeted Placements: Screens are strategically deployed in dense urban areas and events to maximize impressions.
Data-Backed Performance: Onboard cameras measure crowd size and dwell time to prove engagement in a way traditional billboards never could.
Dynamic Campaign Flexibility: Swap out creatives in seconds, adapting to weather, time of day, or audience demographics.

Actively Manage and Optimize Your Ad Pipeline

Unlike static signage, BAM gives you total control over when and how your campaigns run. Your content is never locked; you can schedule or swap ads in real time based on performance insights.

Adaptive Campaign Scheduling: Use live analytics to test and adjust creative assets on the fly.
Custom Ad Rules: Target by time of day, day of the week, or event location to ensure your ads appear when they matter most.
Seamless Brand Integration: Our software integrates with your marketing systems, creating a continuous feedback loop that increases ROI.

Real-Time, Real-World Data That Drives Decisions

Every screen is a live data source. BAM’s AI-powered analytics engine captures real-world metrics like dwell time, traffic flow, and audience engagement.

Precision Crowd Metrics: AI vision technology provides accurate headcounts and movement patterns to prove your ad is being seen.
Performance Transparency: Real-time dashboards empower you to monitor impressions, dwell time, and conversions.
Scalable Insights: From a single venue to a regional rollout, get actionable analytics to refine your marketing strategy and spend smarter.